About Us

Our Story

Established in 2017, Arleta has been at the forefront of innovation in Augmented Reality (AR) technology. Our journey began even earlier, in 2014, when we started experimenting with AR by using Aurasma to create interactive business cards. This passion led us to develop our own solutions.

Over the years, we’ve expanded our offerings, including the launch of our now-defunct AR creation platform, Arleta Studio, in 2021. Though the platform has since been retired, our commitment to pioneering new solutions has never wavered. Today, our flagship product, Arleta Link, provides a powerful web AR solution that allows users to create dynamic landing pages with integrated AR and VR features. This platform was initially developed as a custom solution for AADK but has since evolved into a versatile tool available to anyone.

Arleta is now in the process of rebirth. Our CEO are determined to rebuild the company by leveraging AI and other cutting-edge technologies to continue delivering innovative solutions to our clients.

Our Founder

Fitri bin Baharuddin, the visionary behind Arleta, started Sayap Production while still a student at Universiti Teknologi MARA (UiTM), where he pursued a degree in Jewellery Design and Manufacturing. With a deep passion for technology and innovation, Fitri has always been driven to explore the latest advancements, even when faced with adversity. His relentless spirit and dedication to pushing boundaries have been the foundation of Arleta’s growth and success. Even when things got tough, Fitri never gave up—he kept fighting, adapting, and innovating to bring Arleta to where it is today.

Our Mission

At Arleta, we are committed to transforming ideas into reality by providing our clients with the tools and solutions they need to create immersive, interactive digital experiences. Our mission is to empower businesses to harness the power of AR, VR, and AI to enhance their brand and connect with their audience in new and meaningful ways.

Our Vision

We envision a future where technology seamlessly integrates into our everyday lives, enhancing how we interact with the world around us. Through continuous innovation and a commitment to excellence, we strive to be a leader in the digital transformation landscape, helping our clients stay ahead of the curve.

Our Values

  • Innovation: We are constantly exploring new ideas and pushing the boundaries of what is possible.
  • Resilience: We believe in persevering through challenges and learning from our experiences.
  • Collaboration: We work closely with our clients to understand their needs and deliver tailored solutions.
  • Excellence: We are committed to delivering the highest quality products and services to our clients.
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